01 · Discipline
الإعلام والإعلان
Where people pass, pause, and notice.
Buying a space is the easy part. The work is deciding where a brand should appear, what it should say there, and what each placement is for. We sit above the placement itself: we plan the media, create or adapt the work for each format, coordinate the booking and the rollout, and keep the campaign coherent from the brief to the day it goes up.
Billboards and large placements chosen for the roads and streets your audience already uses.
Screens indoors and out, where the message can change with the hour, the day, or the offer.
Static formats on the outside of buses, carrying the campaign through the city.
Placements where people wait, shop, and pass through, chosen for context as much as footfall.
Audience, geography, format, and timing, set into one campaign architecture before anything is booked.
Sourcing, booking, and scheduling, coordinated on your behalf.
Artwork adapted for each format, with production, installation, and rollout coordinated.
One point of contact from brief to rollout, with reporting wherever the medium provides it.
Our approach
We decide where the campaign should appear, who it has to reach, and what job each medium does in it. The plan comes before the booking, not after.
We develop the creative, or adapt what you already have, for each medium. A billboard read at speed and a screen seen for a few seconds ask for different work, not a resized file.
We handle the sourcing, booking, timing, and placement, and coordinate production and installation so every piece goes up where and when it was planned.
We oversee the campaign from brief through rollout and keep it coherent across every format, so you deal with one studio rather than a chain of suppliers.
Formats
What is available depends on the city, the timing, and the format. We confirm the specifics when we plan the campaign, not before.
Questions
What people usually ask before starting on media & advertising with us.
Placement is part of the work, not the whole of it. We plan where a campaign should run, create or adapt the work for each medium, and coordinate the booking, production, and rollout, so you work with one studio from the brief to launch.
Billboards and other outdoor placements, digital screens indoors and out, static advertising on the outside of buses, and placements in malls, retail, and transit environments. Availability differs by city, timing, and format, so we confirm what is possible when we plan the campaign.
No. If you have campaign assets, we adapt them for each format. If you don't, we develop the creative. Either way, each medium gets work made for how it is seen.
No. A range helps us plan, and the campaign brief lets you leave it blank. We'll talk through what is realistic for the formats and timing you have in mind.
Where the medium provides it, yes. What can be reported differs between formats, so we tell you at the planning stage what the campaign will be able to show.
Plan a campaign. The brief asks what the campaign needs to do, where it should be seen, and when. Budget and notes are optional, and we'll come back with the questions we still need answered.
Plan a campaign
Tell us what the campaign needs to do and where it needs to be seen. We'll plan it from there.